How to launch a event ticketing sales business on mobile [Part 5 – Mobile Media]

Following on from part 4 of this 5 part series, herewith is:

Section 5 – Mobile Media

  • The critical consideration that you must factor in before deciding on what mobile media to use in your business or brand
  • Why advertising doesn’t always mean sales
  • The 5 core mobile media channels used by mobile marketers
  • The differences between SMS, MMS, USSD, Mobile Search and In-App advertising and opportunities relevant to each mobile media
  • Why letting the app stores do the work – works – and an overview of the current mobile app store networks
  • The mobile media we should use to launch our mobile ticketing business

That concludes this post series – your feedback and comments are appreciated.



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